Updated

Siobhan Lane

Irish

CEO of Gaming
Light & Wonder

Siobhan Lane is the CEO of Gaming for supplier Light & Wonder, formerly known as Scientific Games. Lane oversees all aspects of Light & Wonder’s land-based gaming business.
Education
  • Penn State

MAJOR ACHIEVEMENTS

Lane graduated with a Bachelor of Science Degree in Marketing and International Business from Penn State in 2003.

A strong advocate for women in Gaming, Lane serves as the second VP on the Global Gaming Women (GGW) Board of Directors.

EMPLOYMENT

Lane's first job out of college was as an Account Manager at Tandem Associates, a marketing company. She worked there for two and a half years, then moved to Aristocrat Gaming, where she worked for more than a dozen years. 

At Aristocrat, Lane held increasingly higher positions, rising from Regional Marketing Specialist (July 2007 to September 2009) to Regional Manager in Gaming Operations (October 2009 to March 2012) to Director, Marketing Strategy, Gaming Operations (April 2012 to October 2013) to Senior Director, Product & Marketing Strategy, Gaming Operations (October 2013 to September 2015) to Vice President, Gaming Operations North America (September 2015 to March 2017) to SVP, Marketing & Gaming Operations North America (March 2017 to September 2019).  

From there, she moved to Scientific Games, where she served as the CCO from February 2020 to March 2022. That month, Scientific Games rebranded itself as Light & Wonder.

Starting from March 2022, Lane was then promoted to CEO of Gaming at Light & Wonder.  

Interviews and public speeches

Lane said her time at Aristocrat gave her a lot of experience “in the trenches.” 

Lane said: “There were some tough years and that transformation took many, many years, which Aristocrat has a lot of momentum off the back of now, but through that experience, certainly you see evidence of what to do and what good looks like. A lot of the time, the learning is experiencing what not to do.”

There are three lessons in particular Lane singles out. The first concerns personnel: “You should surround yourself with great people. They will determine your success, and you should make those decisions on talent decisively and unapologetically. Great talent, 100% aligned with your core values, is always worth investing in and you should do that every day of the week.” 

Lane recently told the GI Huddle: “I'm really passionate about building great teams and I think the greatest teams are diverse teams. They're really complimentary. And so all of us have a superpower. And it's a great question to ask in interviews, 'What do you bring to the table? What's your differentiator?' So when I think about building teams and highly complimentary teams, think about it as a collection of superpowers. When you bring really high performing people together that have those complimentary superpowers you really get this exponential impact. It's quite amazing the power of a team.” 

Lane said Light & Wonder is focused today on investing in its R&D and its culture: "When we think about that for our creators, growth organizations create career opportunities. They create financial stability. They create learning opportunities, developing the next generation of leaders.” 

Read the full CEO special here

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